Made at Wier/Stewart
The rally cry for this small new development in Historic Summerville, Augusta, Georgia is that “Success isn’t measured in square footage, it’s measured in quality of life.” We approached the idea of selling homes that contrasted the area in square footage and lot size with intimacy and community, reinforcing the ideal of “smaller scope, richer lifestyle”.
The design of the website needed to be imbued with the beauty of the area as well as be a functional tool for selling without creating new tools for conversion. The updates to the color, typography and imagery are assets in reorienting to cater to the appropriate demographic, from retiring empty nesters to new families and young professionals.
Web Design, Art Direction, Typography, and Web Content Strategy